Notcoin, a Telegram click-to-earn game based on the TON blockchain, has announced its latest airdrop program for this week. It will be giving away an additional $4.2 million worth of tokens as rewards to its gold and silver users on Notcoin Explore. Additionally, there are hints of a possible collaboration with the NFT project, Lost Dogs, as mentioned on Notcoin’s official Telegram channel.
Ever since its launch in early January this year, Notcoin has been gaining tremendous popularity, attracting over 35 million players. Its native token, NOT, experienced a brief dip in mid-May but then skyrocketed in June, surpassing the total market value of zkSync+LayerZero. At one point, its price reached $0.0294, with a market cap exceeding $2.5 billion. However, NOT is currently in a consolidation phase, trading at $0.01525 at the time of writing, experiencing a 1.35% drop in the last 24 hours.
We are well aware that Notcoin’s success is closely tied to its massive airdrops. According to user statistics, the scale of tokens airdropped by Notcoin to users is even larger than the combined airdrop supply of L2 network zkSync and LayerZero, showcasing the undeniable power of meme coins. But what will Notcoin do after the airdrops end to continue driving the project forward?
On the 25th of this week, Notcoin’s official announcement stated that $3 million worth of unclaimed tokens had been destroyed and completely removed from circulation. Furthermore, Notcoin will be providing an additional airdrop of $4.2 million worth of tokens as rewards to its gold and silver users on Notcoin Explore (according to Decrypt, this value may have been increased to $5 million due to market price fluctuations). Additionally, Notcoin added that they introduced yield tasks in May this year, allowing players to passively earn token rewards based on their earnings, with a platinum level being the highest.
Notcoin, being a meme coin, doesn’t possess practical utility, as acknowledged by its anonymous founder, Sasha, in a recent interview. Sasha stated that the click-to-earn model lacks sustainability. Therefore, Sasha aims to steer Notcoin away from the narrative of a click game. The four-year plan is to construct sustainable and efficient subsystems that will enable the project to operate independently from the team. Perhaps due to this reason, after the announcement of the latest airdrop program for gold and silver users, Notcoin’s official Telegram channel hinted at the beginning of a new phase.
Simultaneously, Notcoin sent out an image related to the NFT project Lost Dogs, along with a link to join Lost Dogs’ official Telegram channel, suggesting a potential collaboration in the future.
So, what exactly is Lost Dogs? And how is it related to Notcoin? Lost Dogs is an NFT series based on the TON blockchain, with a total supply of 2,222. It offers a unique “breeding mechanism” that allows users to breed over 1.5 million distinct small dogs. According to data from the TON NFT platform GetGems, the current floor price for Lost Dogs is 2 TON, ranking it eighth in the TON NFT market.
As for the connection between Lost Dogs and Notcoin, according to Decrypt, Sasha Plotvinov, co-founder of Notcoin, previously stated that Notcoin aims to become the Netflix of viral community games, where players can play games and participate in community experiments, jumping from one experience to another. Therefore, community members speculate that the hinted collaboration with Lost Dogs could be the starting point for this plan. However, the official team has not provided detailed explanations or clarifications on this matter, so we should keep an eye on future developments.